Terms of Use
Effective Date:08/02/2026
Last Updated: 16/05/2026
Welcome to Flow Vertex.
These Terms of Use ("Terms") govern your access to and use of the Flow Vertex website, dashboard, WhatsApp automation platform, APIs, integrations, communication tools, chatbot features, campaign management tools, and related services (collectively, the "Services").
By creating an account, accessing, or using Flow Vertex, you agree to be bound by these Terms. If you do not agree to these Terms, you must not access or use our Services.
1. About Flow Vertex
Flow Vertex provides technology and automation tools designed to help businesses manage customer communication and automate workflows, including services that may involve:
WhatsApp business messaging
Automated replies and chatbots
Campaign management
Contact management
Message templates
Workflow automation
APIs and webhooks
Third-party integrations
Customer communication tools
Other related automation features
The features available to you may depend on your selected plan, account status, third-party approvals, and technical availability.
2. Eligibility and Account Registration
To use certain Flow Vertex Services, you may be required to create an account.
You agree to:
Provide accurate and complete information
Keep your account information up to date
Maintain the confidentiality of your login credentials
Not share your account credentials with unauthorized persons
Notify us if you suspect unauthorized access to your account
You are responsible for activities performed through your account unless applicable law provides otherwise.
Flow Vertex may refuse registration or restrict access where reasonably necessary to protect the platform, comply with legal obligations, or prevent misuse.
3. Your Responsibilities
When using Flow Vertex, you are responsible for:
Your account and its activities
Your business information
The contacts and data you upload or process
The messages and campaigns you send
The content created through your account
Obtaining any required consent or opt-in from message recipients
Complying with applicable laws and regulations
Complying with applicable Meta, WhatsApp, and third-party policies
You must ensure that your use of the Services is lawful and does not violate the rights of others.
4. WhatsApp and Meta Compliance
Some Flow Vertex features may interact with the WhatsApp Business Platform or other Meta services.
Your use of such features is subject to applicable policies, requirements, and technical limitations established by Meta and WhatsApp.
You are responsible for complying with:
Applicable WhatsApp Business policies
Applicable Meta platform policies
Messaging consent and opt-in requirements
Template and messaging requirements
Anti-spam rules
Applicable advertising and consumer protection laws
You must not use Flow Vertex to send unsolicited, deceptive, fraudulent, or unauthorized communications.
Important Notice
Flow Vertex is an independent technology platform and is not responsible for decisions made by Meta or WhatsApp.
Meta or WhatsApp may independently:
Approve or reject message templates
Restrict messaging capabilities
Limit account functionality
Suspend or disable business accounts
Modify their policies or technical systems
Flow Vertex does not guarantee that a WhatsApp Business Account, phone number, message template, campaign, or message will be approved, delivered, or remain available.
5. Prohibited Use
You must not use Flow Vertex for unlawful, harmful, fraudulent, abusive, or unauthorized activities.
Prohibited activities include, but are not limited to:
Sending spam or unsolicited messages
Phishing or impersonation
Fraud, scams, or deceptive practices
Sending misleading communications
Unauthorized collection or misuse of personal data
Distribution of malicious software or harmful content
Attempting to gain unauthorized access to systems or accounts
Circumventing platform restrictions or security measures
Infringing intellectual property rights
Promoting or facilitating illegal activities
Using the platform in violation of applicable Meta or WhatsApp policies
Reselling or providing unauthorized access to Flow Vertex Services without our permission
We may investigate suspected violations and take appropriate action, including restricting, suspending, or terminating your account.
6. Customer Data and Messaging Consent
You are responsible for ensuring that you have the appropriate legal basis to collect, upload, store, process, and use the information of your customers, contacts, leads, or other individuals.
Before sending marketing, promotional, automated, or other regulated communications, you are responsible for obtaining any consent, opt-in, authorization, or permission required by applicable law or platform policies.
Flow Vertex provides technology that enables communication and automation. You remain responsible for determining whether your intended use complies with applicable legal and regulatory requirements.
7. Subscription, Fees and Billing
Certain Flow Vertex Services may require payment.
By purchasing a paid plan, you agree to pay the applicable fees associated with your selected subscription or service.
Depending on the applicable plan:
Fees may be charged in advance
Subscription periods may be monthly, annual, or otherwise specified
Usage-based charges may apply to certain Services
Third-party charges may apply separately
Taxes may apply where required
You are responsible for providing accurate billing information and ensuring that your payment method remains valid.
Flow Vertex may change pricing, plans, features, or billing structures in the future. Where reasonably required, we will provide notice of material pricing changes before they apply to an existing subscription.
8. Renewals and Cancellation
If your subscription includes automatic renewal, it may renew at the end of the applicable billing period unless cancelled in accordance with the cancellation options provided through the Service or applicable agreement.
You are responsible for cancelling your subscription before the next billing date if you do not wish to continue the Service.
Cancellation may result in the loss of access to certain features at the end of your paid subscription period.
9. Refunds
Unless otherwise required by applicable law or expressly stated in a separate written agreement or specific offer, payments for Flow Vertex Services may be non-refundable once the applicable service, subscription, setup, digital access, or usage has been provided or activated.
Refund eligibility, if any, may depend on:
The type of service purchased
The applicable subscription plan
Whether the Service has been activated or used
Applicable consumer protection laws
Any specific refund policy published by Flow Vertex
Nothing in these Terms is intended to limit any refund rights that cannot legally be excluded.
10. Third-Party Services and Integrations
Flow Vertex may allow integrations with third-party platforms and services, including messaging providers, payment providers, e-commerce platforms, automation platforms, CRMs, analytics services, and other business tools.
When you connect a third-party service:
You may be subject to that provider's separate terms and privacy policies
The availability of the integration may depend on the third party
The third party may modify, restrict, suspend, or discontinue its services
Data may be exchanged according to the permissions and functionality you authorize
Flow Vertex is not responsible for outages, policy changes, account actions, or failures caused by independent third-party providers.
11. Service Availability
We aim to provide a reliable and continuously improving platform. However, we do not guarantee that the Services will always be available, uninterrupted, error-free, or completely secure.
The Services may be temporarily unavailable due to:
Scheduled maintenance
Emergency maintenance
Infrastructure issues
Internet or telecommunications failures
Third-party service interruptions
Security incidents
Technical problems beyond our reasonable control
We may modify, update, suspend, or discontinue parts of the Services when reasonably necessary.
12. No Guarantee of Message Delivery or Business Results
Flow Vertex does not guarantee:
Delivery of every message
Approval of WhatsApp templates
Approval or verification of business accounts
Continuous availability of third-party services
Specific campaign performance
Sales, leads, conversions, or business results
Message delivery and communication functionality may depend on factors outside Flow Vertex's control, including recipient availability, network conditions, WhatsApp or Meta policies, account quality, user settings, and third-party systems.
You use the Services at your own business and commercial discretion.
13. Intellectual Property
The Flow Vertex platform, including its software, interface, branding, designs, documentation, technology, logos, content, and other proprietary materials, is owned by or licensed to Flow Vertex and is protected by applicable intellectual property laws.
Subject to your compliance with these Terms, Flow Vertex grants you a limited, non-exclusive, non-transferable, and revocable right to use the Services for their intended business purposes.
You must not:
Copy or reproduce the platform except as permitted by law
Reverse engineer or attempt to extract source code
Modify or create unauthorized derivative works
Resell or sublicense the Services without authorization
Remove proprietary notices
Use Flow Vertex intellectual property without permission
You retain ownership of the content and data you lawfully provide to the platform.
14. Privacy and Data
Your use of Flow Vertex is also subject to our Privacy Policy.
You are responsible for ensuring that your collection and use of personal information through the platform complies with applicable privacy and data protection laws.
Where Flow Vertex processes data on your behalf to provide the Services, you remain responsible for ensuring that you have the necessary authority and legal basis to provide and process that data.
15. Account Suspension and Termination
Flow Vertex may suspend, restrict, or terminate access to the Services if we reasonably believe that:
You have violated these Terms
You have violated applicable laws
Your account is involved in spam, fraud, phishing, or abuse
Your activity creates a security risk
You have violated applicable Meta or WhatsApp policies
Payment obligations remain unpaid
Your use may harm Flow Vertex, other users, or third parties
Where appropriate, we may provide notice. However, we may suspend access immediately when necessary to protect security, prevent abuse, comply with law, or prevent further harm.
Upon termination, your right to use the affected Services will end.
16. Limitation of Liability
To the maximum extent permitted by applicable law, Flow Vertex and its owners, employees, partners, and service providers will not be liable for indirect, incidental, special, consequential, or punitive damages arising from or related to your use of, or inability to use, the Services.
This may include, where permitted by law:
Loss of profits
Loss of revenue
Loss of business opportunities
Loss of data
Business interruption
Losses caused by third-party services
WhatsApp or Meta account restrictions
Message delivery failures or delays
To the extent permitted by applicable law, Flow Vertex's total liability arising from a claim related to the Services will not exceed the amount you paid to Flow Vertex for the relevant paid Service during the period preceding the event giving rise to the claim.
Nothing in these Terms excludes liability that cannot legally be excluded under applicable law.
17. Disclaimer of Warranties
The Services are provided on an "as available" and "as is" basis to the maximum extent permitted by law.
Flow Vertex does not guarantee that the Services will:
Meet every business requirement
Operate without interruption
Be completely error-free
Always be compatible with every third-party service
Produce specific commercial results
We may improve, modify, or update the platform over time.
18. Indemnification
To the extent permitted by applicable law, you agree to be responsible for claims, losses, liabilities, damages, and expenses arising from:
Your unlawful use of the Services
Your violation of these Terms
Messages or content sent through your account
Your failure to obtain required consent
Your violation of applicable Meta or WhatsApp policies
Your infringement of another person's rights
This section applies to the extent permitted under applicable law.
19. Changes to the Services or Terms
Flow Vertex may update these Terms or modify the Services from time to time.
Changes may be made due to:
New features
Changes in business operations
Legal or regulatory requirements
Security requirements
Changes made by third-party platforms
Improvements to the Services
When we update these Terms, we may revise the "Last Updated" date.
Where required by law or appropriate under the circumstances, we may provide additional notice of significant changes.
Your continued use of the Services after updated Terms become effective constitutes acceptance of the updated Terms, where permitted by applicable law.
20. Governing Law and Jurisdiction
These Terms shall be governed by and interpreted in accordance with the applicable laws of India, unless mandatory laws applicable to you require otherwise.
Any disputes arising from or relating to these Terms or the Services shall be subject to the jurisdiction of the competent courts, subject to applicable legal requirements.
21. Severability
If any provision of these Terms is found to be invalid, unlawful, or unenforceable, the remaining provisions will continue in effect to the extent permitted by law.
22. Contact Us
If you have questions regarding these Terms or the Flow Vertex Services, please contact us:
Flow Vertex
Email: info@flowvertex.in
Website: www.flowvertex.in
23. Final Agreement
By accessing or using Flow Vertex, you confirm that:
You have read and understood these Terms
You agree to comply with these Terms
You are responsible for activities conducted through your account
You agree to comply with applicable laws and third-party platform policies
You understand that Flow Vertex cannot guarantee the actions, availability, or decisions of Meta, WhatsApp, or other independent third-party services
If you do not agree with these Terms of Use, you must not use Flow Vertex Services.
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